★ ★ ★ ★ ☆ 45

Paint-It Matte Lip Color

$8.00 $16.00

color

ABOUT: ENDURANCE

THIS IS: A flexible matte liquid lip formula that delivers long-lasting coverage and a powerful pigment load.

WHY YOU WANT IT: It swipes on with one stroke for enduring, intense coverage.

DARE TO SHINE NATURALLY... SKINCARE DESIGNED FOR YOUR SKIN... APPROVED BY THE PROS.

Break the rules, shake things up, and redefine beauty on your own terms.

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HIGH-PERFORMANCE MAKEUP

Inspired by our diverse and artistic community, our cutting-edge formulas are built to endure heat, sweat, long days and even longer nights.

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Our customers tell it better than we do!

Excellent

4.7

/ 5

based on 1 067 reviews

Beautiful, fabulous, a must have

The colors are insane! I love wearing these liquid shadows year round, in the summer they stay put. Must try The colors are insane! I love wearing these liquid shadows year round, in the summer they stay put. Must try The colors are insane! I love wearing these liquid shadows year round, in the summer they stay put. Must try

Cathrine

Gorgeous product

AboutFace is just hands down my favorite makeup brand. These holographic eye paints are easy to use with amazing color payoff and the shift is so mesmerizing 😍.. AboutFace is just hands down my favorite makeup brand. These holographic eye paints are easy to use with amazing color payoff and the shift is so mesmerizing 😍.. AboutFace is just hands down my favorite makeup brand. These holographic eye paints are easy to use with amazing color payoff and the shift is so mesmerizing 😍..

Anne

Trippy enough for this hippie

I absolutely love this!! I've been looking forward to getting this for months, and I'm so glad I could finally afford it 🙏🏽 this is my new favorite eyeshadow, it's my colors and I LOVE the way it looks in the night life! I absolutely love this!! I've been looking forward to getting this for months, and I'm so glad I could finally afford it 🙏🏽 this is my new favorite eyeshadow, it's my colors and I LOVE the way it looks in the night life! I absolutely love this!! I've been looking forward to getting this for months, and I'm so glad I could finally afford it 🙏🏽 this is my new favorite eyeshadow, it's my colors and I LOVE the way it looks in the night life!

Mira

Incredible Eye Color Everyone Will LOVE

I have been buying AF products for a few years now and these cosmetics are the best on the market. I wore the Holographic Eye Paint the other day and people were loving it!! It's also so easy to apply and you don't have to be a make-up artist to use it well. I don't have any decent pictures of me to show you, so i'm sorry about that. I'll capture one another time and report back. Again, Halsey a/k/a Ashley a/k/a Ash, I have deep gratitude for all that you do, the performance art, the singing, the cosmetics.....I love it all. Thank you I have been buying AF products for a few years now and these cosmetics are the best on the market. I wore the Holographic Eye Paint the other day and people were loving it!! It's also so easy to apply and you don't have to be a make-up artist to use it well. I don't have any decent pictures of... I have been buying AF products for a few years now and these cosmetics are the best on the market. I wore the Holographic Eye Paint the other day and people were loving it!! It's also so easy to apply and you don't have to be a make-up artist to use it well. I don't have any decent pictures of me to show you, so i'm sorry about that. I'll capture one another time and report back. Again, Halsey a/k/a Ashley a/k/a Ash, I have deep gratitude for all that you do, the performance art, the singing, the cosmetics.....I love it all. Thank you

Marina

I love it! 😍

Bright and shiny and beautiful, with a lot of color shift. It stays put all day, even in heat and humidity, even without primer. The whole line of holographic eye paints is great so far- this is one of several I've tried and I can't wait to try the rest. I hope they never stop making these, because I want to keep wearing them. Bright and shiny and beautiful, with a lot of color shift. It stays put all day, even in heat and humidity, even without primer. The whole line of holographic eye paints is great so far- this is one of several I've tried and I can't wait to try the rest. I hope they never stop making these, because I want... Bright and shiny and beautiful, with a lot of color shift. It stays put all day, even in heat and humidity, even without primer. The whole line of holographic eye paints is great so far- this is one of several I've tried and I can't wait to try the rest. I hope they never stop making these, because I want to keep wearing them.

Rosine

Wow.

I tested this in an ulta, it was so gorgeous BUT out of stock…. this eyeshadow had me going to ulta twice a week just to check if the color i wanted was restocked. I eventually gave up on waiting and just had to order. So worth it. I tested this in an ulta, it was so gorgeous BUT out of stock…. this eyeshadow had me going to ulta twice a week just to check if the color i wanted was restocked. I eventually gave up on waiting and just had to order. So worth it. I tested this in an ulta, it was so gorgeous BUT out of stock…. this eyeshadow had me going to ulta twice a week just to check if the color i wanted was restocked. I eventually gave up on waiting and just had to order. So worth it.

Melissa

Beautiful, fabulous, a must have

Cathrine

Gorgeous product

Anne

Trippy enough for this hippie

Mira

Incredible Eye Color Everyone Will LOVE

Marina

I love it! 😍

Rosine

Wow.

Melissa

Beautiful, fabulous, a must have

Cathrine

Gorgeous product

Anne

Trippy enough for this hippie

Mira

Incredible Eye Color Everyone Will LOVE

Marina

I love it! 😍

Rosine

Wow.

Melissa

Beautiful, fabulous, a must have

Cathrine

Gorgeous product

Anne

Trippy enough for this hippie

Mira

Incredible Eye Color Everyone Will LOVE

Marina

I love it! 😍

Rosine

Wow.

Melissa

Beautiful, fabulous, a must have

Cathrine

Gorgeous product

Anne

Trippy enough for this hippie

Mira

Incredible Eye Color Everyone Will LOVE

Marina

I love it! 😍

Rosine

Wow.

Melissa

Beautiful, fabulous, a must have

Cathrine

Gorgeous product

Anne

Trippy enough for this hippie

Mira

Incredible Eye Color Everyone Will LOVE

Marina

I love it! 😍

Rosine

Wow.

Melissa

Country/Region

Country/Region

Paint-It Matte Lip Color

HIGH-PERFORMANCE MAKEUP

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Our customers tell it better than we do!