Break the rules, shake things up, and redefine beauty on your own terms.

FACE FIRST HEADBAND
THIS IS: Getting ready (or un-ready) just became a vibe β Ultra-comfy elastic headbands made with super-soft cotton terry cloth for max coziness. A must-have for any routine, this multi-tasking headband keeps stray hairs pushed back for makeup + product application, or stress-free makeup removal.
P.S.: All about-face products are 100% vegan and cleanly-formulated.
DARE TO SHINE NATURALLY... SKINCARE DESIGNED FOR YOUR SKIN... APPROVED BY THE PROS.

HIGH-PERFORMANCE MAKEUP
Inspired by our diverse and artistic community, our cutting-edge formulas are built to endure heat, sweat, long days and even longer nights.